brand awareness

British  

noun

1. marketing the extent to which consumers are aware of a particular product or service

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Example Sentences

See Examples For:

brand awareness

These “tastemakers” beta-test its models, offer feedback on what works, and use it for their personal filmmaking projects — which creates corporate brand awareness.

From Los Angeles Times ● Jul. 3, 2026

The changes are meant to improve brand awareness and deepen the company’s knowledge of consumer demographics and shopping patterns, since managers of neighboring stores can share expertise, Moran said.

From Los Angeles Times ● Mar. 30, 2026

Its aided brand awareness — a measure of whether consumers recognize a brand when prompted with logos or taglines — has been stable in recent years.

From Barron's ● Jan. 8, 2026

Analyst William Park tells clients in a note that growth in both mobile and broadband subscriptions for the three months through October exceeded expectations, helped by brand awareness stemming from Tuas’s acquisition of M1.

From The Wall Street Journal ● Dec. 2, 2025

U.S. firms can build brand awareness more easily and are stronger on the data security front.

From The Wall Street Journal ● Nov. 14, 2025