advertising

American  

[ad-ver-tahy-zing] / ˈæd vərˌtaɪ zɪŋ /

Or advertizing

noun

1. the act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc..

   to get more customers by advertising.

2. paid announcements; advertisements.

3. the profession of planning, designing, and writing advertisements.

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advertising British  

/ ˈædvəˌtaɪzɪŋ /

noun

1. the promotion of goods or services for sale through impersonal media, such as radio or television

2. the business that specializes in creating such publicity

3. advertisements collectively; publicity

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Other Word Forms

• counteradvertising noun
• proadvertising adjective
• proadvertizing adjective
• self-advertising adjective

Etymology

Origin of advertising

First recorded in 1520–30; advertise + -ing ¹

Example Sentences

Early advertising campaigns helped popularize terms like "litterbug," while today the focus has shifted to "chemical recycling," promoted by industry as a way to break plastics down into their basic building blocks.

From Barron's

What’s Next: Netflix expects advertising revenue to nearly double this year, and said its 2026 priorities include building out its live sports initiatives, expanding into video podcasts, and closing the Warner deal.

From Barron's

While investors will want to know about subscriber growth, advertising income, and content plans, the focus is firmly on the bidding battle, she adds.

From The Wall Street Journal

The company has touted the development of its advertising business as a key for future revenue growth.

From MarketWatch

The company attributed its growth to increases in subscribers, prices and advertising revenue.

From The Wall Street Journal