brainstorming

American  

[breyn-stawr-ming] / ˈbreɪnˌstɔr mɪŋ /

noun

1. a technique for generating ideas and solving specific problems with uncensored and nonlinear thinking, usually performed through group participation in a spontaneous discussion where all ideas are noted without assigning them value, and no proposal is selected or discarded until after the conclusion of the creative exercise.

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brainstorming British  

/ ˈbreɪnˌstɔːmɪŋ /

noun

1. intensive discussion to solve problems or generate ideas

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Etymology

Origin of brainstorming

First recorded in 1955–60; brainstorm + -ing ¹

Example Sentences

Billed as a "strategic brainstorming," Thursday's talks were not expected to produce immediate action.

From Barron's • Feb. 12, 2026

"No names yet but we are brainstorming," he said.

From BBC • Feb. 11, 2026

“Poko has already been brainstorming his ideas,” said Jasmine.

From Los Angeles Times • Jan. 25, 2026

She now uses the tech for brainstorming, she said, though she believes it’s not all it’s hyped out to be.

From The Wall Street Journal • Jan. 23, 2026

Molly had been brainstorming potential content on an off day at the concession stand.

From "Night Owls" by A.R. Vishny