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• brand name
  brand name

  noun

  a word, name, symbol, etc., especially one legally registered as a trademark, used by a manufacturer or merchant to identify its products distinctively from others of the same type and usually prominently displayed on its goods, in advertising, etc.
• brand-name
  brand-name

  adjective

  having or being a brand name.

brand name

¹ American  

noun

1. a word, name, symbol, etc., especially one legally registered as a trademark, used by a manufacturer or merchant to identify its products distinctively from others of the same type and usually prominently displayed on its goods, in advertising, etc.

2. a product, line of products, or service bearing a widely known brand name.

3. Informal. a person who is notable or famous, especially in a particular field.

   The reception was replete with brand names from politics and the arts.

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brand-name ² American  

[brand-neym] / ˈbrændˌneɪm /

adjective

1. having or being a brand name.

   nationally known brand-name food products.

2. Informal. widely familiar; well-known.

   Several brand-name personalities will be performing at the benefit.

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brand name British  

noun

1. another name for brand

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Etymology

Origin of brand name¹

First recorded in 1920–25

Origin of brand-name²

First recorded in 1920–25

Example Sentences

Brand name drugs can fairly quickly lose more than 80% of their sales revenue once multiple generic versions reach the market.

From Reuters • Sep. 29, 2021

Brand name companies, such as McDonald's, Walmart, Burger King and Taco Bell are partners with the Fair Food Program — but not Wendy's.

From Salon • Jun. 29, 2020

Brand name establishments that offer the same products and the same dining experience, no matter the location, may be falling out of favor.

From Forbes • May 1, 2015

Brand name medicines are granted patent protection for a number of years after they enter the market.

From New York Times • Nov. 24, 2014

Hum Holland Brand name of one of those mild little red Baby Goudas that make you say "Ho-hum."

From The Complete Book of Cheese by Brown, Robert Carlton