fast fashion

American  

[fast fash-uhn] / ˈfæst ˌfæʃ ən /

noun

1. low-priced clothing that is brought to market quickly and copies fashion trends created by luxury brands or small, independent designers.

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Other Word Forms

• fast-fashion adjective

Etymology

Origin of fast fashion

First recorded in 1975–80

Example Sentences

Lai then created his own retail company, Giordano, which became an Asian innovator of fast fashion.

From The Wall Street Journal

There has been some backlash, especially among younger generations, to the environmental impact of fast fashion and overconsumption, but consumer spending has just kept growing.

From The Wall Street Journal

Critics point to the environmental impact of fast fashion and working conditions in its factories.

From BBC

But both companies are known for their success exporting so-called fast fashion to markets stretching from New York to Tokyo and beyond.

From The Wall Street Journal

The European Commission is investigating Shein over risks linked to illegal products, while EU lawmakers last month approved legislation aimed at curbing fast fashion's environmental impact.

From Barron's