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fast fashion

American

[fast fash-uhn] / ˈfæst ˌfæʃ ən /

noun

low-priced clothing that is brought to market quickly and copies fashion trends created by luxury brands or small, independent designers.

Other Word Forms

fast-fashion adjective

Etymology

Origin of fast fashion

First recorded in 1975–80

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

"I started to see many articles about lead in clothing from fast fashion," says Deavers.

From Science Daily • Apr. 2, 2026

“Forbidden Fruits” can’t reconcile all of its influences and just ends up as a collection of references and high style without much staying power — it’s essentially the fast fashion of girly pop horror.

From Los Angeles Times • Mar. 26, 2026

But the fast fashion Washington refers to is also seen as a problem the industry hasn't figured out how to deal with.

From BBC • Feb. 25, 2026

Gen Z consumers, Silverstein said, tell her in interviews that they care about sustainability, even if they often trade it for fast fashion in a bid to express their various identities.

From The Wall Street Journal • Feb. 25, 2026

Just as fast as skill “turns off” work, just so fast fashion turns it on.

From A New Atmosphere by Hamilton, Gail

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023