customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

plural

customer bases

1. the established customers of a business; the market segment on which a business depends.

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Example Sentences

Motability will start to bring in the changes on new leases from 13 April for the first 15% of its 930,000 customer base.

From BBC • Apr. 1, 2026

She is also upbeat on the company expanding its customer base to humanoid robot makers.

From The Wall Street Journal • Mar. 30, 2026

In December, Chan sold a majority stake in her winery to the founder of a Chinese retail giant, which she hopes will broaden her customer base and lift sales.

From The Wall Street Journal • Mar. 24, 2026

To start, customers sign multiyear, take-or-pay contracts, giving the company some revenue stability as it brings new capacity online and diversifies its customer base.

From Barron's • Mar. 24, 2026

Before long, a network of environmentally concerned gardeners had formed around Territorial's customer base, including several Tilth communities, groups of gardeners concerned with promoting earth stewardship and organic husbandry in both rural and urban settings.

From Organic Gardener's Composting by Solomon, Steve