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customer base

American

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

plural

customer bases

the established customers of a business; the market segment on which a business depends.

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

“Our customer base was the people who looked up release dates and who went to the Arclight, and that sense of community is just not there anymore post-pandemic,” Karp says.

From Los Angeles Times • Apr. 7, 2026

“We see Neo driving meaningful adoption for first-time Mac owners with a distinct customer base relative to the Air and Pro models,” Mohan wrote.

From MarketWatch • Apr. 6, 2026

Whether that translates into a use case for consumers, SoFi’s main customer base, is an open question.

From Barron's • Apr. 3, 2026

Motability will start to bring in the changes on new leases from 13 April for the first 15% of its 930,000 customer base.

From BBC • Apr. 1, 2026

The eighty-column mind was thought by most hackers to dominate IBM's customer base and its thinking.

From The Jargon File, Version 4.2.2, 20 Aug 2000 by Steele, Guy L.

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023