deep linking

[ deep ling-king ]

noun

, Digital Technology.

1. the practice of using a link that sends traffic to an internal web page with more relevant or specific content, rather than to the website's homepage, such as to attract and retain site visitors or to increase user engagement.

Other Words From

• deep link noun
• deep-link verb (used with or without object)

Word History and Origins

Origin of deep linking¹

First recorded in 1990–95

Example Sentences

App advertisers are no longer required to implement deep linking to run App campaigns for engagement, Google Ads announced Monday.

From Search Engine Land

This means you can change event tracking without the help of a developer Deep link validator helps improve deep linking implementation.

From Search Engine Land

However, feedback indicated that deep linking often required multiple internal teams, shared KPIs, and update prioritization.

From Search Engine Land