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diffusion line

British  

noun

  1. a range of clothes made by a top fashion designer for a high-street retailer

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

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In Milan, Martin Margiela’s diffusion line MM6 starred what US Vogue described as “local women of a certain age having the time of their lives”.

From The Guardian • Mar. 31, 2019

A large percentage of those earnings come from Herrera’s successful 31-scent fragrance business, including the best-selling Good Girl and 212, and the brand’s CH Carolina Herrera diffusion line, which has 344 stores worldwide.

From The Wall Street Journal • Dec. 6, 2018

On Saturday night, Italian fashion house Versace's Versus diffusion line presented a mix of leather jackets, skirts and slim trousers as well as looser sporty outfits.

From Reuters • Feb. 19, 2017

Nicola Formichetti was said to be in talks about serving as the creative lead of MAC’s diffusion line, similar to Estée Edit, according to another individual close to the company.

From Los Angeles Times • Aug. 16, 2016

And if these put a strain on your wallet, fear not: NK for WalMart, Kamali’s wildly affordable diffusion line, is sold here as well.

From New York Times • Apr. 20, 2010