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direct selling

noun

  1. another name for direct marketing

“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012


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Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

In the next handful of years, Tupperware became a pioneer of direct selling.

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Direct selling was a precursor to affiliate marketing, where websites get commissions for click-throughs that lead to sales.

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But physical, face-to-face direct selling of merchandise is increasingly a relic, and the entire direct selling industry is tiny.

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The global industry trade group, the World Federation of Direct Selling Associations, reported that all of the direct retail sales in 2023 totaled less than $170 billion.

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The U.S.-focused Direct Selling Association reports that the direct selling industry has gotten bigger over the past decade thanks to wellness and service businesses, while home products have declined.

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