flip side

American  

noun

Informal.

1. the reverse and usually less popular side of a phonograph record.

2. an opposite, reverse, or sharply contrasted side or aspect of something or someone.

   The flip side of their charitable activities is a desire for publicity.

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flip side British  

noun

1. another term for B-side

2. another, less familiar aspect of a person or thing

   the flip side of John Lennon

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Etymology

Origin of flip side

First recorded in 1945–50

Example Sentences

On the flip side, gasoline costs and used car and truck prices declined.

From The Wall Street Journal

On the flip side, the share of homeowners willing to take on 6% mortgages was highest in Mississippi, Oklahoma and West Virginia, federal data show.

From MarketWatch

On the flip side, officials more concerned about the labor market might lay out their case.

From MarketWatch

But on the flip side, some TikTokers like Rai Tryna, 26, said he would take the extra money, “no question,” especially while he’s still young and single and doesn’t have childcare responsibilities.

From MarketWatch

While it’s great news that layoffs are low, the flip side is that most companies are not adding jobs.

From MarketWatch