landing page

American  

noun

1. a web page that a user is directed to after clicking on an external hyperlink, often a page designed especially for marketing purposes.

   Their landing page asks for your email address and automatically enters you into a $1,000 cash drawing.

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Etymology

Origin of landing page

First recorded in 1995–2000

Example Sentences

The FDA website still contains summaries of the removed webpages, but the links to them reroute to a landing page describing the agency’s regulatory role.

From The Wall Street Journal

The landing page the ads led to was replaced with the name of Sheldon Law Group.

From Los Angeles Times

On the landing page, the company advises users to update their app to the most recent version to ensure the best experience.

From BBC

Spotify posted a landing page on Wednesday, telling users they'd "get in touch when it's ready".

From BBC

The Collaborative’s website was recently scaled down to a simple landing page, but it previously touted itself there as “the hub for the most talented public affairs, campaign, crisis management, communications and lobbying firms in California,” providing clients “the ability to choose one or several firms that work together — rather than compete — to provide their clients with the best possible outcomes.”

From Los Angeles Times