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law of similarity

or Law of Sim·i·lar·i·ty

[ lawuhv sim-uh-lar-i-tee ]
/ ˈlɔ əv ˌsɪm əˈlær ɪ ti /
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noun
Psychology. (in Gestalt psychology) the idea that things that are similar tend to be perceived as a unit: The law of similarity can be evoked with color, shape, size, texture, or almost any other attribute.
the idea that things or actions that are similar have a connection to each other or can affect each other without a perceptible means of doing so:The ritual operates on the basis of the magical law of similarity, according to which the imitation of an action causes it to happen.
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Origin of law of similarity

First recorded in 1845–50
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
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