lucrative
Americanadjective
adjective
Other Word Forms
- lucratively adverb
- lucrativeness noun
- nonlucrative adjective
- nonlucratively adverb
- nonlucrativeness noun
- unlucrative adjective
Etymology
Origin of lucrative
First recorded in 1375–1425; late Middle English lucratif, from Middle French, from Latin lucrātīvus “gainful,” from lucrāt(us) “profited” (past participle of lucrārī “to make a profit, gain by economy”; lucre ) + -īvus -ive
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Nike provided a disappointing sales outlook, and the quick harsh reaction in the stock market might be laying the groundwork for a lucrative long-term investment.
From MarketWatch • Apr. 1, 2026
This exploration could have a vast, potentially lucrative economic angle at a time when both countries are locked in trade tensions.
From BBC • Mar. 31, 2026
The Bottom Line: While the Middle East has emerged as a lucrative market for many tech companies in recent years, the Americas remains their biggest source of revenue.
From Barron's • Mar. 29, 2026
And it is proving wildly lucrative as Pomerantz carves out a niche in a crowded creator economy.
From The Wall Street Journal • Mar. 27, 2026
They were waiting for me to come to my senses and realize that I was in a very lucrative business.
From "The Fire Next Time" by James Baldwin
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
