lucrative
Americanadjective
adjective
Other Word Forms
- lucratively adverb
- lucrativeness noun
- nonlucrative adjective
- nonlucratively adverb
- nonlucrativeness noun
- unlucrative adjective
Etymology
Origin of lucrative
First recorded in 1375–1425; late Middle English lucratif, from Middle French, from Latin lucrātīvus “gainful,” from lucrāt(us) “profited” (past participle of lucrārī “to make a profit, gain by economy”; lucre ) + -īvus -ive
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Once lucrative for insurers and a safe haven for patients, Medicare Advantage is getting squeezed.
Volkswagen, along with other German carmakers, has been badly affected by a decline in demand for its cars in China, previously a lucrative market.
From BBC
That earned him a lucrative extension but two months later he was concussed again, and after some underwhelming form in 2025 he was benched for the final three games of last season.
From BBC
But while borrowing money could become more expensive than previously thought, savings could be slightly more lucrative.
From BBC
As traders who handle export logistics spotted the chance to profit in the more lucrative market, several tankers made similar pivots, according to ship-tracking data.
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
