marketing
Americannoun
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the act of buying or selling in a market.
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the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
noun
Other Word Forms
Etymology
Origin of marketing
Explanation
Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.
Vocabulary lists containing marketing
Material World: Shopping Lingo
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Frindle
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Media Literacy - High School
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Speaking to the BBC, she said the outfit was designed to promote her bread-baking business and insisted the appearance was intentional marketing rather than shock value.
From BBC • May 10, 2026
Rose said that once WPP returns to organic revenue growth, which she expects in 2027, it will allocate more funds to dealmaking and bolster such areas as commerce and social-influencer marketing.
From The Wall Street Journal • May 8, 2026
Also, he noticed, the marketing he saw generally “paid only the visual equivalent of lip service to diversity,” with some exceptions.
From MarketWatch • May 8, 2026
And it uses more small airports, which offer low fees and marketing support to lure traffic, and can turn planes around quickly.
From Barron's • May 8, 2026
“Ha! You believe that? That’s just the clever spin Mr. Lemoncello’s marketing department put on this scam.”
From "Mr. Lemoncello's Library Olympics" by Chris Grabenstein
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Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.