- present participle of market.
marketing
Americannoun
-
the act of buying or selling in a market.
-
the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
noun
Other Word Forms
Etymology
Origin of marketing
Explanation
Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.
Vocabulary lists containing marketing
Material World: Shopping Lingo
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Frindle
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Media Literacy - High School
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Thompson, the job seeker, is looking for her next role in brand strategy, marketing or publicity, and is focusing her search on the tech, healthcare and entertainment sectors.
From MarketWatch ● Jul. 15, 2026
A 2022 a BBC Disclosure investigation uncovered claims of inappropriate behaviour by Watt towards female staff, and revealed that Brewdog violated import laws and fabricated many of its marketing stories.
From BBC ● Jul. 15, 2026
Sure, it might be annoying that studios are trying to pass off overly enthusiastic five-star Letterboxd reviews as legitimate film criticism in marketing on posters and in trailers.
From Salon ● Jul. 15, 2026
A new marketing campaign beginning this month will prompt consumers to share their harrowing tales of trying the extremely bitter Malört for the first time—and to taste it if they haven’t before.
From The Wall Street Journal ● Jul. 14, 2026
They wanted to get some ideas about pricing and marketing and make sure there was general support for the concept.
From "Blink" by Malcolm Gladwell
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
