mass-market

or mass·mar·ket

[mas-mahr-kit]
adjective
  1. (of products) produced and distributed in large quantities and intended to appeal to the widest range of consumers.
verb (used with object)
  1. to produce and distribute to the widest range of consumers.
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018

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British Dictionary definitions for mass-market

mass-market

adjective
  1. of, for, or appealing to a large number of people; popularmass-market paperbacks
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012