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mass-market

or mass·mar·ket

[mas-mahr-kit]
adjective
  1. (of products) produced and distributed in large quantities and intended to appeal to the widest range of consumers.
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verb (used with object)
  1. to produce and distribute to the widest range of consumers.
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Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018

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British Dictionary definitions for mass-market

mass-market

adjective
  1. of, for, or appealing to a large number of people; popularmass-market paperbacks
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Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012