mass marketing

American  

noun

1. the production and distribution of a product intended to be sold to a relatively high proportion of the population.

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Other Word Forms

• mass marketer noun

Etymology

Origin of mass marketing

First recorded in 1940–45

Example Sentences

At the same time, critics have raised concerns about data privacy, misinformation and the commercialization of medical care through mass marketing.

From Salon • Feb. 8, 2026

They rebounded Friday after the Food and Drug Administration chief threatened action against the mass marketing of copycat drugs.

From The Wall Street Journal • Feb. 7, 2026

It’s a constant struggle against mass marketing of standard flowers, Whalen said.

From Seattle Times • Feb. 10, 2022

The first section of the show looks at the role Adams, and photography in general, played in the mass marketing of the American West.

From Washington Post • Dec. 27, 2018

Mass production, mass marketing and pyramiding profits resulted, first and foremost in the enrichment of businessmen.

From Civilization and Beyond Learning from History by Nearing, Scott