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naff

American  
[naf] / næf /

adjective

  1. unstylish; lacking taste; inferior.


verb (used without object)

  1. to goof off; fool around (often followed by around orabout ).

verb phrase

  1. naff off go away: used as an exclamation of impatience.

naff British  
/ næf /

adjective

  1. slang inferior; in poor taste

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Other Word Forms

Etymology

Origin of naff

First recorded in 1955–60, for an earlier sense; perhaps via Polari from Italian, for the adjective; perhaps a corruption of either eff ( def. ) or fanny ( def. ), for the verb

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

It was called "the worst programme ever made", "toe-curlingly naff", and criticised for alleged misogyny and shallow characters.

From BBC • Aug. 29, 2023

They were overlooked for a time after splitting up in the early 1980s, and their image was often branded as naff.

From BBC • Sep. 3, 2021

And certainly, VF has a good track record with its outdoor/workwear brands, which have gone from naff to cool.

From New York Times • Nov. 10, 2020

Three decades after the fall of the Berlin Wall, the site of its most famous crossing has become an embarrassment of fast-food outlets and naff souvenir shops, which fail to honour its charged history.

From The Guardian • Nov. 13, 2019

“No. Nothing like that. There’s food on board. It’s mostly pretty naff — soy protein bars and freeze-dried noodles and whatnot. But its a change from coconut and fish for you.”

From "Beauty Queens" by Libba Bray

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