on-trend

[on-trend, awn‐]

adjective

1. in style; in fashion.

   on-trend beauty products.

Word History and Origins

Origin of on-trend¹

1990–95; on ( def. ) (preposition) + trend ( def. )

Example Sentences

And although the brewing boss wasn't yet committing to on-trend iced matcha or pumpkin-spiced lattes, he said Greene King pubs are selling more hot drinks "than ever before".

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Some ideas Moskow suggests include Hershey’s expansion into premium chocolate, Conagra’s CAG -0.71%decrease; red down pointing triangle purchase of on-trend snack brands and General Mills’ cutting of underperforming ones.

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His voice has an on-trend soothing quality, lending itself to music that is iconoclastic yet classic — rooted in his early influences, especially American R&B and soul, and interspersed with Japanese elements.

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What’s gonna prove to me that the album is successful or not isn’t whether it makes a splash or if it’s on-trend of off-trend.

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Tarlov does not actually fit in any of these categories—nor, as much as it might be suggested by her chipper social media profile, upscale Manhattan biography, and on-trend glasses, does she seem to be an aspiring influencer or cultural personality in the Meghan McCain mode.

Read more on Slate