proprietary name

American  

[pruh-prahy-i-ter-ee neym] / prəˈpraɪ ɪˌtɛr i ˈneɪm /

noun

1. a name of a product or service that is protected by a patent, copyright, or trademark and cannot be used by another party for commercial purposes without permission of the registered owner or licensee.

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proprietary name British  

noun

1. a name that is a trademark

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Etymology

Origin of proprietary name

First recorded in 1895–1900

Example Sentences

Although each piece of technology has attracted privacy concerns, the acoustic gunshot technology — often referred to by its proprietary name, ShotSpotter — has garnered the most questions about its efficacy and impact on the neighborhoods where it would be used.

From Seattle Times

Some stores may still have the 2020 vintage, labeled with the proprietary name Avant.

From Washington Post

This is a dry red, and so is not permitted to use the name of the grape on the label, hence the proprietary name Orgion.

From New York Times

A ruby is often not labeled as such, but it may be called “reserve” or have a proprietary name, such as Graham’s Six Grapes.

From Washington Post

It's generic name, olaparib, has now been awarded the proprietary name of "Lynparza."

From New York Times