sell-through

British  

noun

1. the ratio of the quantity of goods sold by a retailer to the quantity originally delivered to it wholesale

2. the sale of prerecorded video cassettes or DVDs, as opposed to their being available for hire only

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adjective

1. (of prerecorded video cassettes or DVDs) sold in this way

Example Sentences

“With these tailwinds, 2026 is off to a strong start, with a double-digit increase in our large-venue show pipeline and increased sell-through levels for these shows,” he continued.

From MarketWatch

The service, introduced in November, is one example of a new wave of number-crunching companies in the luxury watch business offering information from pricing and inventory trends to the ratio between sales and product allotments, called the sell-through rate.

From New York Times

The way Shein does it is that they make apparel in small batches—so, say, 200 of one item, but they know that 200 customers will probably want that exact item and the sell-through rate will be high.

From Slate

The data showed that global monthly smartphone sell-through volumes grew 5%, making October the first month to record year-on-year growth since June 2021, breaking the streak of 27 consecutive months of negative year-on-year growth.

From Reuters

On the face of it, the past week of New York sales at Sotheby’s, Christie’s and Phillips seemed solid, with the amount of art sold totaling nearly $2 billion at high sell-through rates.

From New York Times