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sell-through

British  

noun

  1. the ratio of the quantity of goods sold by a retailer to the quantity originally delivered to it wholesale

  2. the sale of prerecorded video cassettes or DVDs, as opposed to their being available for hire only

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

adjective

  1. (of prerecorded video cassettes or DVDs) sold in this way

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The larger French group employs far more engineers centrally, and Louis Vuitton, its flagship brand, is known for the rigor of its industrial organization, from supply-chain planning to forecasting and sell-through management.

From The Wall Street Journal • Apr. 9, 2026

Enphase said on Tuesday that the sell-through demand for its products had climbed 21% in the fourth quarter, compared with a year ago.

From Barron's • Feb. 4, 2026

“With these tailwinds, 2026 is off to a strong start, with a double-digit increase in our large-venue show pipeline and increased sell-through levels for these shows,” he continued.

From MarketWatch • Nov. 4, 2025

The data showed that global monthly smartphone sell-through volumes grew 5%, making October the first month to record year-on-year growth since June 2021, breaking the streak of 27 consecutive months of negative year-on-year growth.

From Reuters • Nov. 22, 2023

What it discovered was that it could decouple production from profits, so that even as the company made less stuff, it was able to make money — largely by maximizing its understanding of sell-through.

From New York Times • Nov. 17, 2021

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