signage

American  

[sahy-nij] / ˈsaɪ nɪdʒ /

noun

1. graphic designs, as symbols, emblems, or words, used especially for identification or as a means of giving directions or warning.

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signage British  

/ ˈsaɪnɪdʒ /

noun

1. signs collectively, esp street signs or signs giving directions

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Etymology

Origin of signage

sign + -age

Explanation

Signage is a word for a bunch of signs, just like gaggle is a word for a bunch of geese. If someone asks, "Did you see the signage?" they're not asking about one particular sign, because signage refers to more than one sign. This usually refers to commercially oriented signs, like the ones on billboards. Signage is a collective noun, so it stands for more than one thing, even though it doesn't end in an "s." Other collective nouns are luggage and tonnage, which refer to more than one bag and ton, respectfully.

Example Sentences

See Examples For:

signage

Disneyland has updated signage around Tiana’s Bayou Adventure, warning guests that they will be removed from the park if they stand up while on the log-flume ride.

From Los Angeles Times ● Aug. 19, 2026

New signage has been erected at the site encouraging people not to wedge any coins into the causeway.

From BBC ● Aug. 18, 2026

The signage displays a chic Saarinen-drawn typeface that looks like it belongs in Star Trek.

From Slate ● Aug. 18, 2026

The New York Times and The Washington Post, citing unnamed sources with knowledge of the proceedings, said the inscription would go directly below the main signage.

From Barron's ● Aug. 13, 2026

According to the signage, Richford was the next town.

From "Louisiana's Way Home" by Kate DiCamillo