Origin of sound bite
Examples from the Web for sound bite
Bachmann won the sound-bite war, and that, at this stage, is what counts.
He came off as authentic, and cognizant that policy is often much more complex than sound-bite politics.
British Dictionary definitions for sound bite
Idioms and Phrases with sound bite
A short, striking, quotable statement well suited to a television news program. For example, He's extremely good at sound bites, but a really substantive speech is beyond him. This slangy expression, first recorded in 1980, originated in political campaigns in which candidates tried to get across a particular message or get publicity by having it picked up in newscasts.