[ uhn-der-sel ]
/ ˌʌn dərˈsɛl /
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verb (used with object), un·der·sold, un·der·sell·ing.
to sell more cheaply than.
to advertise with restraint; understate the merits of (something): By underselling his product, he let his hearers convince themselves of its importance.
to sell for less than the actual value.
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OTHER WORDS FROM undersellun·der·sell·er, noun
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
How to use undersell in a sentence
English manufactures, it was asserted, would be undersold and ruined by goods produced by cheap labour in Ireland.The Political History of England - Vol. X.|William Hunt
His competitors, undersold in the market, stood no chance, and one by one they were crushed out of existence.The Lion and The Mouse|Charles Klein
The old state can always undersell the young one in manufactures, but it is everlastingly undersold by them in agriculture.
She was to sell the tobacco at a fixed price that just covered the cost, and undersold the "coper" by fifty per cent.A Labrador Doctor|Wilfred Thomason Grenfell
If wages could press upon profit beyond a certain ascertained limit, he would be undersold.Knowledge is Power:|Charles Knight
British Dictionary definitions for undersell
/ (ˌʌndəˈsɛl) /
verb -sells, -selling or -sold
to sell for less than the usual or expected price
(tr) to sell at a price lower than that of (another seller)
(tr) to advertise (merchandise) with moderation or restraint
Derived forms of undersellunderseller, noun
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012