- to sell more cheaply than.
- to advertise with restraint; understate the merits of (something): By underselling his product, he let his hearers convince themselves of its importance.
- to sell for less than the actual value.
Origin of undersell
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018
Related Wordsmodify, diminish, deduct, allow, remove, rebate, redeem, abate, subtract, depreciate, undersell
Examples from the Web for undersell
To undersell your neighbour was then also an unpardonable crime.The History of London
Of course, it is easy to undersell the planters by produce raised on these conditions.A Visit to Java
W. Basil Worsfold
If we can undersell all the world, we may have the custom of all the world.Women in Modern Industry
B. L. Hutchins
"He'll soon find where he'll be if he tries to undersell me," said young Griggs.Rachel Ray
Labor was so cheap abroad that they could undersell us in our own markets.
- to sell for less than the usual or expected price
- (tr) to sell at a price lower than that of (another seller)
- (tr) to advertise (merchandise) with moderation or restraint
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012