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will ballyhoo

  • future tense
    of ballyhoo.
    ballyhoo
    noun
    a clamorous and vigorous attempt to win customers or advance any cause; blatant advertising or publicity.

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If they’re on the list, they will ballyhoo it quietly, and if they’re not on the list, their noses will be out of joint.

From New York Times ● Jul. 24, 2010

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