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cross-sell

[kraws-sel, kros-] /ˈkrɔsˌsɛl, ˈkrɒs-/
verb (used with object), cross-sold, cross-selling.
1.
to sell or try to sell (similar or related products or services) to an existing customer.
verb (used without object), cross-sold, cross-selling.
2.
to engage in cross-selling something.
Dictionary.com Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2018.
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Contemporary definitions for cross-sell
verb

to suggest that customers buy additional, complementary, or related accessories or products during or just after their primary purchase

Dictionary.com's 21st Century Lexicon
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