halo effect

noun

1. a predisposition to admire all of a person's actions, work, etc., because of an estimable quality or action in the past.

2. Psychology.,  a potential inaccuracy in observation, as of a person, due to overgeneralization from a limited amount of evidence or the influence of preconceived beliefs or a priori hypotheses.

   The assumption that he is an authority on the subject is a halo effect of his Ivy League manner.

3. any desirable side effect.

halo effect

noun

1. See horns and halo effect

2. the beneficial effect on sales of a company's range of products produced by the popularity or high profile of one particular product

Word History and Origins

Origin of halo effect¹

First recorded in 1925–30

Example Sentences

Rising gold prices may also be having a halo effect on jewelry.

Read more on The Wall Street Journal

“That level of care is what will create a halo effect for our entire brand.”

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“There is a halo effect that westerns are seeing internationally,” Cohen said.

Read more on Los Angeles Times

He said the platform had a "positive impact on the high street at large" as a "halo effect" often touched businesses who found that products trending on TikTok then became popular in high street stores.

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“It’s not just about a trust halo effect across the agencies. It’s also that agencies often use each other’s data as input for their own statistics.”

Read more on Slate