no-brainer

[noh-brey-ner]

noun

1. Informal.,  anything requiring little thought or effort; something easy or simple to understand or do.

no-brainer

/ ˌnəʊˈbreɪnə /

noun

1. slang,  something which requires little or no mental effort

no-brainer

1. Something that is absurdly simple or easy and requires little thought: “Making pumpkin pie can be a no-brainer if you use frozen pastry and canned filling.”

Word History and Origins

Origin of no-brainer¹

First recorded in 1975–80

Example Sentences

Great Big Game Show – My wife and I love game shows for their low-stakes, comforting fun, so discovering the Great Big Game Show was a no-brainer.

From Salon

"I read the first four scripts all at once and it was a no-brainer," he says.

From BBC

A government source has described the plans as a "no-brainer for growth," adding that "it is possible that planes could be taking off from a new full runway at Gatwick before the next general election."

From BBC

"I don't know if they say 'we will follow this model' but I think if you come into women's football and have real, genuine interests of supporting women's football, it's a no-brainer conclusion," says Kang.

From BBC

"Obviously with the new stadium, the fans here are unreal, and it has a family feel to it. I think it was the perfect fit and was a no-brainer to join."

From BBC

Related Words

• cakewalk 
• cinch