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pack shot

(in television advertising) a close-up of the product being advertised, usually so that the viewer can register its logo and packaging
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Examples from the Web for pack shot
Historical Examples
  • Out of the pack shot a slender brown body, and came to the girth—to the neck of the bay.

    The Garden of Eden

    Max Brand
  • The wolf that stood nearest leaped—a gray streak out of the shadow—and every wolf in the pack shot forward with a yell.

    The Voice of the Pack Edison Marshall

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