[shoh-room, -roo m]
- a room used for the display of goods or merchandise.
- to come into a store to view merchandise and then purchase it from a competitor, usually online, as to get a lower price or wider selection: For shoes, I usually showroom at a couple of stores, then buy them cheaper online.
- to be used as a place to view rather than buy merchandise: No store wants to showroom for a website.
- to display (merchandise) in a showroom.
- to enter a store and view (merchandise) before purchasing it from a competitor, usually online.
- to use or encourage people to use (a store) as a place to view rather than buy merchandise: The online retailers are showrooming us out of business. We’re being showroomed by consumers who browse our stores without buying.
Origin of showroom
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018
Examples from the Web for showroom
The American Library in the Catalonian capital is bombed, an I.B.M. showroom has a brick tossed through its front window.Whit Stillman on the 20th Anniversary of ‘Barcelona’, His New Amazon Series, and the Myth of the Ugly Expat
August 10, 2014
They knew about it and they could have stopped it before the first car went in the showroom.The Cops Who Found Out the Truth About GM's Deadly Cars—in 2006
July 17, 2014
On display in the showroom were elegant women in long black pants and finely lapelled jackets and trenches.The Last "Real" Couture House
March 5, 2014
His showroom remains in Antwerp rather than a major fashion capital like Paris or London.What Drives Fashion Designer Dries Van Noten
March 4, 2014
Gucci sounded the opening bell of a week of runway presentations and showroom installations.Gucci by Sunlight
September 19, 2012
"That's all right," Polatkin said as he led the way to the showroom.
Elkan made no reply, but walked to the centre of the showroom.
Polatkin walked across the showroom to the rack in question.
If Miss Kennedy herself did not attend to the showroom, what would she do?All Sorts and Conditions of Men
"Here I am, Aaron," Sam said, as he came fairly running from the showroom.The Competitive Nephew
- a room in which goods, such as cars, are on display
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
Word Origin and History for showroom
Online Etymology Dictionary, © 2010 Douglas Harper