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sneak preview

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noun
  1. a preview of a motion picture, often shown in addition to an announced film, in order to observe the reaction of the audience.

Origin of sneak preview

First recorded in 1935–40
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018
British Dictionary definitions for sneak preview

sneak preview

noun
  1. a screening of a film at an unexpected time to test audience reaction before its release
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Idioms and Phrases with sneak preview

sneak preview

An advance showing of something, as in It was supposed to be bad luck but she gave the bridegroom a sneak preview of her wedding gown. This expression originated in the 1930s for a single public showing of a motion picture before its general release, and in succeeding decades was transferred to other undertakings.

The American Heritage® Idioms Dictionary Copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.