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branding

  • present participle
    of brand.
    brand
    noun
    the kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like.
  • a word derived from brand.
    brand
    noun
    the kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like.

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

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The Rams president went first, then came Iger, who spoke of his love for the NFL and his branding expertise.

From Los Angeles Times ● Aug. 12, 2026

What is the practical originalist’s view of branding?

From The Wall Street Journal ● Aug. 7, 2026

The business, recognized by its distinctive orange branding, controls valuable takeoff and landing slots at some of the region’s busiest airports.

From The Wall Street Journal ● Aug. 6, 2026

Instead of being thrown away, the items are sent to Dressability, where logos and branding are covered or removed before the clothes can be used again.

From BBC ● Aug. 5, 2026

Despite the sun bearing down like a branding iron, the market was crowded that day and sales had been strong—it was only 12:30 but we’d already made $160.

From "The Kite Runner" by Khaled Hosseini