virality

[vahy-ral-i-tee]

noun

1. the condition or fact of being rapidly spread or popularized by means of people communicating with each other, especially through the internet.

   We’re looking for ways to increase the virality of our web content.

Word History and Origins

Origin of virality¹

Fist recorded in 1975–80; viral + -ity

Example Sentences

By centering AI and real-world experiences, the pop-up catapulted Claude to internet virality, with over 10 million impressions across social media over the course of a weekend.

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“The algorithm is not designed to make you feel good or happy, but to feel like, if I don’t read all of this, I’ll be in danger. The things with the most virality are the things that make you angriest.”

Read more on Salon

It's key because it drives the app's virality and appeal.

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His virality leads to him earning an award named for Kirk.

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Aside from virality, he also thinks features like “listener counts” feel out of place.

Read more on Los Angeles Times