Examples from the Web for bait-and-switch
“Sometimes the bait-and-switch is legitimate because apartments go so fast,” he says.
Bait-and-switch was the whole glorious gimmick of high-low editing, and I am happily guilty on every count.Tina Brown: Why Kim Kardashian Isn’t ‘Aspirational'|Tina Brown|April 1, 2014|DAILY BEAST
There may be a backlash for this bait-and-switch among some independent voters, but probably not from most Tea Party activists.
Politically committed directors who want to reach a large public often try what might be termed a bait-and-switch strategy.