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blue-rinse

[bloo-rins]
adjective
  1. of, for, or composed mostly of elderly women: the blue-rinse matinee audience.
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Origin of blue-rinse

First recorded in 1975–80; so called from the bluish tinge produced by certain rinses used on gray hair
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018

British Dictionary definitions for blue rinse

blue rinse

noun
  1. a rinse for tinting grey hair a silvery-blue colour
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adjective blue-rinse
  1. denoting or typifying an elderly, well-groomed, socially active, and comparatively wealthy woman
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Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012