brand image

British  

noun

1. the attributes of a brand as perceived by potential and actual customers

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Example Sentences

Still, the Hong Kong listings could be a tailwind for Pony AI and WeRide, giving them easier access to Asian investment capital and boosting their brand image in the region.

From The Wall Street Journal

The conflict has already raised governance concerns and hit the brand image of what is arguably one of India's oldest and most revered business houses, says publicist Dilip Cherian, who once worked closely with former Tata Sons chairman Cyrus Mistry.

From BBC

Red Bull's brand image is about edginess, fun and disruption.

From BBC

Their share prices are particularly badly affected because the president has both decimated their supply chain strategies, and also risks greatly impairing their brand image amongst global consumers.

From BBC

The problems run deep, and we Democrats need to repair our brand image in very substantial ways.

From Salon