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brand leader

British  

noun

  1. marketing a product with the highest number of total sales within its category

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The thing that always stood out to me was that there was no clear brand leader for fire purple weed.

From New York Times

Tell me a bit about being and becoming a brand leader for fire purple weed.

From New York Times

What’s next for you as a brand leader?

From New York Times

“The thing that always stood out to me was there no clear brand leader for fire purple weed,” Mr. White added.

From Washington Times

“You’ll just feel as if you have superhero legs” on the amplified, electric versions, says Ian Kenny, the e-bike brand leader for Specialized, a bike company that makes electric road and mountain bikes.

From New York Times