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consumer packaged goods
[ kuhn-soo-mer pak-ijd goodz ]
plural noun
- goods that are bought for short-term usage and replaced frequently, as food, cosmetics, and clothing, in contrast to goods bought for long-term usage, as appliances and furniture. : CPG
Word History and Origins
Origin of consumer packaged goods1
Example Sentences
Stonehenge Technology Labs wants consumer packaged goods companies to gain meaningful use from all of the data they collect.
Within digital, the biggest ad category gains included consumer packaged goods advertisers, which grew more than 70% over the two-year span, pharmaceuticals and technology.
The potential is there as well to sell privacy-compliant data to consumer packaged goods organizations for campaign targeting.
The consumer packaged goods growth on The Dodo is definitely emblematic of that.
As previously reported by Digiday, advertisers in categories like electronics, personal care, clothing and pharmaceuticals joined consumer packaged goods brands in moving more ad dollars to Walmart, Target, Instacart and Amazon this spring.
“We have over 70 products in consumer packaged goods,” she said.
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