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consumerize

American  
[kuhn-soo-muh-rahyz] / kənˈsu məˌraɪz /
especially British, consumerise

verb (used with object)

consumerized, consumerizing
  1. to make (goods or a product) suitable or available for mass consumption.

    to consumerize computers by making them cheaper.

  2. to encourage or foster the widespread consumption of (goods or a product).


Other Word Forms

  • consumerization noun

Etymology

Origin of consumerize

consumer + -ize

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Allergan is not unique in its efforts to consumerize medicine.

From New York Times

It’s the first product to consumerize light-field photography, a technology that captures the direction of light in a scene as well as its color and intensity.

From Time

"When I talk to CIOs, users may want to consumerize, but I have to maintain enterprise greatness."

From BusinessWeek

"One thing Apple has proven is that they can consumerize new concepts, new technologies," said Tim Bajarin, president of Creative Strategies, a consulting firm.

From Reuters