adjective Slang.
  1. characterized by or defining oneself by ecological awareness, liberal political views, and support or use of natural products and health foods.


adjective, crunch·i·er, crunch·i·est.
  1. crisp; brittle.
  2. Sometimes crunchy granola. Informal. health-conscious and environmentally aware: one of those crunchy guys who insists on biking to work.

Origin of crunchy

First recorded in 1890–95; crunch + -y1
Related formscrunch·i·ly, adverbcrunch·i·ness, noun Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018

Word Origin and History for crunchy granola



1892, from crunch + -y (2). Student slang sense of "annoyingly intense about health or environmental issues" is by 1990, short for crunchy granola (considered as natural and wholesome); not entirely pejorative at first. Related: Crunchiness.

Online Etymology Dictionary, © 2010 Douglas Harper