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defamiliarization

[dee-fuh-mil-yer-uh-zey-shuh n]
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noun
  1. Art, Literature. a theory and technique, originating in the early 20th century, in which an artistic or literary work presents familiar objects or situations in an unfamiliar way, prolonging the perceptive process and allowing for a fresh perspective.
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Origin of defamiliarization

de- + familiarize + -ation; loan translation of Russian ostranenie
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018