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diversify

American  
[dih-vur-suh-fahy, dahy-] / dɪˈvɜr səˌfaɪ, daɪ- /

verb (used with object)

diversifies, present (3rd person singular) diversified, past participle, past diversifying present participle
  1. to make diverse, as in form or character; give variety or diversity to; variegate.

  2. to invest in different types of (securities, industries, etc.).

  3. to produce different types of (manufactured products, crops, etc.).


verb (used without object)

diversifies, present (3rd person singular) diversified, past participle, past diversifying present participle
  1. to invest in different types of industries, securities, etc.

  2. to add different types of manufactured products, crops, etc., especially to a business.

diversify British  
/ daɪˈvɜːsɪˌfaɪ /

verb

  1. (tr) to create different forms of; variegate; vary

  2. (of an enterprise) to vary (products, operations, etc) in order to spread risk, expand, etc

  3. to distribute (investments) among several securities in order to spread risk

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

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Etymology

Origin of diversify

1400–50; late Middle English < Anglo-French diversifier < Medieval Latin dīversificāre, equivalent to Latin dīvers ( us ) diverse + -ificāre -ify

Explanation

Diversify means to vary in type. It's often used to discuss risk in financial activities. You might diversify your investments by spreading your wealth among different types of stocks. You may have noticed that diversify looks like the word diverse, an adjective that describes showing variety and difference. If you want to diversify your interests, that means you want to mix it up and do more than just play Dungeons and Dragons all the time — you might become active in sports, theater, and the math club. Diversify can also describe expanding into new areas. A company might diversify by sending its sales force into Asia and Latin America.

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Vocabulary lists containing diversify

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

If major companies are willing to diversify their budgets, she said, it could open the door for small-, mid- and big-budget projects to reach a wider range of viewers.

From Los Angeles Times • Jul. 8, 2026

Eni has in recent years worked to diversify its earnings beyond oil and gas by betting on markets driving a shift to cleaner energy.

From The Wall Street Journal • Jul. 6, 2026

A U.S. listing offers the benefits, not just of new share capital to fund investment, but a way to diversify Samsung’s investor base, boost liquidity and lead to inclusion in various benchmarks and exchange-traded funds.

From MarketWatch • Jul. 6, 2026

Geopolitical shifts have encouraged Western data-center operators to diversify away from Middle East to Southeast Asia, he notes. 2H’s utilities demand could remain strong, driven by continued ramp-up in data-center deployments, he says.

From The Wall Street Journal • Jul. 6, 2026

Locked glass display cases held rings and necklaces and brooches, and a few guitars and banjos hung on the pine-board-paneled walls to diversify the merchandise.

From "The Glass Castle" by Jeannette Walls

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