downscale
[ doun-skeyl ]
/ ˈdaʊnˌskeɪl /
|
adjective
located at, moving toward, or of or for the middle or lower end of a social or economic scale: The discount store caters mainly to downscale customers.
plain, practical, or inexpensive; not luxurious: downscale clothing.
verb (used with object), down·scaled, down·scal·ing.
to make less luxurious or expensive.
Nearby words
- downright,
- downrightly,
- downriver,
- downs,
- downs, the,
- downscale ,
- downshift,
- downshifting,
- downside,
- downsize
Origin of downscale
Dictionary.com Unabridged
Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019
Examples from the Web for downscale
The New York Times reports this morning on Mitt Romney's difficulty closing the social gap between him and downscale voters.
downscale
/ informal /
adjective (ˌdaʊnˈskeɪl)
of or for the lower end of an economic or social scale; down-market
verb (ˈdaʊnˌskeɪl)
(tr) to reduce the scale of
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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downscale
1945, American English, from down (adv.) + scale (v.). From 1966 as an adjective.
Online Etymology Dictionary, © 2010 Douglas Harper