downscale

[ doun-skeyl ]
/ ˈdaʊnˌskeɪl /

adjective

located at, moving toward, or of or for the middle or lower end of a social or economic scale: The discount store caters mainly to downscale customers.
plain, practical, or inexpensive; not luxurious: downscale clothing.

verb (used with object), down·scaled, down·scal·ing.

to make less luxurious or expensive.

Origin of downscale

Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019

Examples from the Web for downscale

British Dictionary definitions for downscale

downscale

/ informal /

adjective (ˌdaʊnˈskeɪl)

of or for the lower end of an economic or social scale; down-market

verb (ˈdaʊnˌskeɪl)

(tr) to reduce the scale of
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012