Generation Y

American  

[jen-uh-rey-shuhn wahy] / ˈdʒɛn əˈreɪ ʃən ˈwaɪ /

GenY,

noun

1. the generation born between about 1980 and the mid-1990s.

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Generation Y British  

noun

1. members of the generation of people born between the early 1980s and mid-1990s who are seen as being discerning consumers with a high disposable income

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Etymology

Origin of Generation Y

First recorded in 1990–95; patterned on Generation X

Example Sentences

It had to be an urban location where Generation Y professionals would want to work, and where self-driving cars would need to operate.

From New York Times • Jun. 17, 2018

But Horowitz's focus is very much on what he calls his "Generation Y" characters - those born in the 1980s and early 90s - and the challenges they face living in the capital.

From BBC • May 23, 2016

Job tenure by age Different managers deal with Generation Y in starkly contrasting ways, says Prof Susan Murphy, who specialises in leader development at the University of Edinburgh business school.

From The Guardian • Mar. 15, 2016

The Generation Y quiz The 1950s and 60s had their downside.

From The Guardian • Mar. 12, 2016

Today’s younger buyers, loosely referred to as Generation Y, have embraced a term that would have turned off their immediate forebears.

From New York Times • Feb. 11, 2016