gimmick
noun
an ingenious or novel device, scheme, or stratagem, especially one designed to attract attention or increase appeal.
gimmicks
-
pluralof gimmick.plural
The grammatical form denoting more than one person, place, thing, or idea.
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Financial planners will typically advise customers to keep their finances simple, which would usually include avoiding wasting time on gimmicks.
From MarketWatch ● Sep. 16, 2026
In other words, for now Caniacs are safe in their chicken-finger fiefdom, free from gimmicks in their food—save those for the DJ booth.
From Slate ● Aug. 24, 2026
Despite eye rolls over gimmicks like “hydration breaks” and tickets that cost more than Maldives vacations, the 2026 North American World Cup had proven to be a historic, moneymaking smash.
From The Wall Street Journal ● Jul. 31, 2026
Ceremonies deemed to be "gimmicks" that risk trivialising the legal act of marriage would not be allowed.
From BBC ● Jul. 24, 2026
“I’m gonna fix you up with a new route and give you another chance. I got some merchandising gimmicks maybe help you out.”
From "A Confederacy of Dunces" by John Kennedy Toole
