attractiveness

American  

[uh-trak-tiv-nis] / əˈtræk tɪv nɪs /

noun

1. the quality of being pleasing, charming, or alluring, especially in appearance or manner: floral arrangements judged on quality and attractiveness.

   the attractiveness of his kind smile and mellow voice;

   floral arrangements judged on quality and attractiveness.

2. the capacity to arouse interest or engage one's thought, consideration, etc..

   Rarity has increased these coins’ attractiveness to collectors.

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Other Word Forms

• unattractiveness
  noun

Etymology

Origin of attractiveness

First recorded in 1620–40; attractive ( def. ) + -ness ( def. )

Example Sentences

The relative attractiveness of non-U.S. equities is showing up among the stocks and funds favored by the investment newsletters my performance auditing firm monitors.

From MarketWatch • Apr. 24, 2026

"Two of the three big European airline groups... are in the running, which demonstrates the attractiveness of the company as well as the country," said Finance Minister Joaquim Miranda Sarmento.

From Barron's • Apr. 23, 2026

Concerns around London’s attractiveness to foreign companies looking to go public were heightened last year after Chinese fast-fashion company Shein backed out of a hotly anticipated initial public offering in London.

From The Wall Street Journal • Feb. 16, 2026

The simple attractiveness of the box and the logo, and the consistency in the way cupcakes were decorated, “was inspiring,” she said.

From Los Angeles Times • Jan. 11, 2026

He seemed to understand that it was his hair which lent him his attractiveness and authority, and so it became, strangely enough, the one and only vanity of his life.

From "Native Speaker" by Chang-rae Lee

Related Words

• allure