keyword stuffing

[kee-wurd stuhf-ing]

noun

Digital Technology.

1. the process of inflating the number of keywords in content or metadata when creating a new web page in order to boost the ranking of its relevance in a search engine index.

Word History and Origins

Origin of keyword stuffing¹

First recorded in 1995–2000

Example Sentences

The term sometimes brings to mind old-school SEO techniques like keyword stuffing or including hidden text on a page as a way of ranking.

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The Panda update was designed to suppress spammy or manipulative onsite optimization tactics such as content duplication, keyword stuffing, or outsourced content automation.

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Keep in mind to avoid keyword stuffing because it can turn off visitors.

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Keyword stuffing, link cloaking, and hidden text can all trigger Penguin penalties, so if you haven’t engaged in any manipulative link building, review your website for these possible issues.

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Keyword stuffing is a great way to get you into a lot of trouble with the major search engines, including Google.

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