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loyalty

American  
[loi-uhl-tee] / ˈlɔɪ əl ti /

noun

  • loyalties
    plural
  1. the state or quality of being loyal; faithfulness to commitments or obligations.

  2. faithful adherence to a sovereign, government, leader, cause, etc.

    Synonyms:
    constancy, devotion, fealty
  3. an example or instance of faithfulness, adherence, or the like.

    a man with fierce loyalties.


loyalty British  
/ ˈlɔɪəltɪ /

noun

  1. the state or quality of being loyal

  2. (often plural) a feeling of allegiance

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Synonym Usage

Loyalty, allegiance, fidelity all imply a sense of duty or of devoted attachment to something or someone. Loyalty connotes sentiment and the feeling of devotion that one holds for one's country, creed, family, friends, etc. Allegiance applies particularly to a citizen's duty to their country, or, by extension, one's obligation to support a party, cause, leader, etc. Fidelity implies unwavering devotion and allegiance to a person, principle, etc

Other Word Forms

Derived Forms

Inflected Forms

Nouns

Etymology

Origin of loyalty

First recorded in 1350–1400; Middle English loialte, from Middle French. See loyal, -ty 2

Explanation

A person who feels loyalty to a nation, cause, or person feels a sense of allegiance, commitment, dedication toward them. Loyalty is — you guessed it! — the quality of being loyal. People demonstrate their loyalty to a sports team by cheering for it, win or lose. People demonstrate their loyalty to a political party by voting only for the people of that party. Brand loyalty is the notion (or hope) that once consumers identify strongly with a particular brand or product, like a car or computer, they'll stick with that brand or maker when it comes time to buy new products.

Keep Reading on Vocabulary.com

Vocabulary lists containing loyalty

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

With an eye toward sustainability seen as key for brand loyalty, Mejuri also changed how it sources supplies in a market often associated with worker and environmental abuse.

From The Wall Street Journal ● Oct. 4, 2026

Doing so can strengthen customer loyalty, she said, but “it’s a good practice to let people know up front.”

From Los Angeles Times ● Oct. 3, 2026

Multi-buy offers, including extra loyalty points, are also banned.

From BBC ● Oct. 1, 2026

Marketers that can’t get certain items from shelves to homes on shoppers’ accelerated timeline might not get them off the shelf at all—and could lose consumer loyalty in the process.

From The Wall Street Journal ● Oct. 1, 2026

Her loyalty, she said, had been to Harold Washington’s principles more than to the man himself.

From "Becoming" by Michelle Obama

By tapping into frustration with the state’s education system, Hinojosa said, she has been able to attract voters in a state where political loyalties run deep.

From Salon ● Oct. 1, 2026

“There has been speculation about my politics, my loyalties, my intentions,” Ellison wrote.

From Los Angeles Times ● Aug. 4, 2026

"The issue is whether I can be trusted as a steward of Warner's CNN. There has been speculation about my politics, my loyalties, my intentions," he wrote.

From Barron's ● Aug. 4, 2026

To find out if I was alone, I travelled across the capital meeting people whose loyalties are shaped by more than one country.

From BBC ● Jul. 5, 2026

She has plenty of friends at Truman, but her interests, relationships, and loyalties are mainly outside the school.

From "Drama High" by Michael Sokolove

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